Selasa, 22 Oktober 2013

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Battleships: Axis and Neutral Battleships in World War II, by William H. Garzke Jr., Robert O. Dulin Jr.



Battleships: Axis and Neutral Battleships in World War II, by William H. Garzke Jr., Robert O. Dulin Jr.

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Battleships: Axis and Neutral Battleships in World War II, by William H. Garzke Jr., Robert O. Dulin Jr.

One of three volumes that trace the design, construction, and operation of post-1930 battleships and battlecruisers.

  • Sales Rank: #1539926 in Books
  • Published on: 1985-11-27
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.50" h x 9.50" w x 1.75" l, 5.00 pounds
  • Binding: Hardcover
  • 550 pages

Most helpful customer reviews

16 of 16 people found the following review helpful.
FINAL VOLUME OF AN AWESOME HISTORIC TRILOGY
By Heather L. Parisi
FIRST THOUGHTS: THIS VOLUME WAS MY FAVORITE OF THE TRILOGY

I have read many books about this subject and this volume adds some fresh perspectives and details to what I have already come to understand. Although no book on the subject can be considered either perfect or all-inclusive this series and this specific volume in particular is comprehensive and organized in a very easy and useful format making it a 'must-have' for those with an intense interest in Battleships.

IN A NUTSHELL: CASE STUDIES OF 7 DISTINCTLY DIFFERENT CLASSES OF DREADNOUGHTS FROM 4 COUNTRIES

CHAPTER ONE: INTRODUCTION
CHAPTER TWO: THE YAMATO CLASS
CHAPTER THREE: THE SCHARNHORST CLASS
CHAPTER FOUR: THE BISMARCK CLASS
CHAPTER FIVE: GERMANY THE "H" CLASS BATTLESHIPS
CHAPTER SIX: THE "O" CLASS BATTLECRUISERS
CHAPTER SEVEN: THE VITTORIO VENETO CLASS
CHAPTER EIGHT: SPAIN
CHAPTER NINE: CONCLUSION

APPENDIXES

A- STABILITY CHARACTERISTICS OF THE BISMARCK CLASS
B- INBOARD PROFILE AND DECK PLANS OF THE BISMARCK
C- BATTLESHIP AND BATTLECRUISER GUNS

WHAT IT IS ALL ABOUT: THE ZENITH OF A NATIONS TECHNOLOGY & POWER

BOTTOM LINE: THE FINAL VOLUME OF AN AWESOME HISTORIC TRILOGY

After a complete reading of the entire trilogy, I feel, I now better understand the construction and design considerations that lead to a completed Dreadnought. These books and this volume in particular have fed my interest to look deeper into the topic of Dreadnought construction. After reading this series I feel better able to grasp the technical materials that I will have to deal with as I continue to delve into the fascinating topic of 'Dreadnoughts'.

1 of 1 people found the following review helpful.
Awe-inspiring, though not comprehensive
By M. Broderick
After a very brief history of political influences on warship construction between the wars (mostly discussion of the disarmament treaties and the compliance or non-compliance of the affected navies) and another very brief discussion of warship design basics, we are given the meat of the book--Very detailed coverage of a few selected ship classes from each of the Axis navies. A brief operational history of each ship class is followed by exhaustive discussion of technical details. The authors assume great familiarity with naval terminology and technology by the reader, and don't slow down to cover anything that might be new to you. But the detailed critiques and comparisons are fascinating. Highly recommended for warship buffs who want to know it all about these particular ships. Note that it is not a "complete" guide to Axis battleships, and doesn't pretend to be one.

Nits include that the paper doesn't give best advantage to allow the reader to examine details of some of the excellent photos, and the size of the photos isn't all we could wish for in some cases where the original photo apparently contains a lot of detail--This is not a picture book, so perhaps judging it by those standards is unfair.

Other nits include that the book is now 25 years old, and in some cases new knowledge has come to light that would influence some of the conclusions here.

Final nit is that as mentioned, in some cases those who aren't professional marine architects, or at least extremely enthusiastic amateurs will be thumbing through reference books to uncover some of the terminology.

An essential book for those with a deep interest in these warships.

16 of 17 people found the following review helpful.
Extremely valuable
By Richard Worth
The G&D books cover a lot of territory. Each section begins with a short design history followed by an overview of the design, broken down into categories (armament, protection, propulsion plant, etc). When it comes to understanding a ship's armor scheme, there's no substitute for seeing a series of drawings; stats-in-a-vacuum like those in a Conway's are less than useless, and a token cross section gives only a glimpse. G&D provide a fully realized picture. The chapter on the Bismarck class is blemished by a lack of definitive information; only now is the extent of the 80mm weather deck generally becoming known, and G&D label it as 50mm throughout. In fact, plenty of questions remain on Bismarck and Tirpitz and their differences, so it's hard to fault G&D for this.
Another weakness is the reference to gun penetration data based on USN calculations; the formula for these calculations was actually intended to predict performance against homogenous armor, and its most common application has been for face-hardened armor. Thus they serve to be indicative only in the most general sense--in other words, why bother?
I find it easier to pick out the nits than to try to elaborate on the battery of qualities in the three books. They sit on the shelf within easy reach, and I refer to them regularly.

See all 9 customer reviews...

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Senin, 21 Oktober 2013

[W857.Ebook] Free Ebook Invest Like a Shark: How a Deaf Guy with No Job and Limited Capital Made a Fortune Investing in the Stock Market, by James "RevShark" DePo

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Invest Like a Shark: How a Deaf Guy with No Job and Limited Capital Made a Fortune Investing in the Stock Market, by James

Profit from Your Unique Advantages as a Small Investor--Speed and Flexibility!

 

“The book you are holding is, hands-down, one of the most original and insightful books I have ever read when it comes to teaching you, the individual investor, not only why you have the ability to beat the Whales of Wall Street, but also how you can do it.”

--from the foreword by James J. Cramer, CNBC’s Mad Money and TheStreet.com

 

“Even investors who concentrate on fundamentals can benefit from Jim DePorre’s Shark approach to investing. At the very least they will know why, for a time, they can get the facts right but the stock wrong.”

--Herb Greenberg, senior columnist, MarketWatch.com

 

“There are very few traders who have RevShark’s intuitive feel for the market. I especially appreciate Rev’s unique ability to recognize and utilize the distinct advantages of being a smaller, individual investor versus the less agile large institutions.”

--Barry Ritholtz, Chief Investment Officer, Ritholtz Capital Partners

 

As an individual investor, you can swim circles around the “whales” of Wall Street…by investing like a shark! In this book, James “RevShark” DePorre reveals how to maximize your powerful and unique advantages as a small investor: speed and flexibility. You’ll develop a completely new way of looking at the stock market, learn when to attack, how to move aggressively, how to stay flexible…and when to swim away in the face of danger. You’ll learn why “buy and hold” is today’s riskiest strategy…and exactly what to do instead. In short, you’ll learn the same disciplined investment techniques that helped DePorre build a tiny nest egg into a huge fortune and transformed his life.

 

If you read TheStreet.com, RealMoney.com, or SharkInvesting.com, you already know DePorre and his inspiring personal story of how he lost his hearing, career, and marriage…turned to online investing out of desperation…and succeeded beyond his wildest dreams. Now, in this fast-paced, insightful, and entertaining book, DePorre shows how you can do it, too.

 

How to invest like a shark…

  • Stay in motion, trolling for your “next meal”
    Stalk your prey patiently, relentlessly, and without emotion
  • Move fast when there’s blood in the water
    Know when to strike
  • Know when to swim away
    Sell when you sense danger
  • Feed on the frenzied crowd
    Profit from others’ fear, despair, stupidity, and greed
  • Use all your unique advantages and strengths
    Leverage small caps, technical analysis, and the tremendous power of cash
  • Invest with the shark’s attitude
    Be active, adaptive--and control your own destiny

 

 

 

  • Sales Rank: #809891 in Books
  • Published on: 2007-10-18
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.50" h x .92" w x 6.30" l, .93 pounds
  • Binding: Hardcover
  • 240 pages

From Publishers Weekly
DePorre, noted stock market investor and writer for TheStreet.com and RealMoney.com, offers advice to small investors. The key to maximizing assets, he says, is shark investing—protecting capital while aggressively pursuing profits. Small investors' quickness and flexibility is a powerful advantage that they should exploit. But most small investors are passive, DePorre claims, holding investments for long-term gains, although this conventional investment wisdom results in only mediocre returns and carries the risk of greater loss. Maintaining the shark analogy, he tackles topics such as the myths of Wall Street, understanding market dynamics, portfolio management and how to put everything together, offering cogent, practical advice. Graphs and charts illustrate key points, in addition to a useful glossary. But the shark theme gets old quickly and makes otherwise sound advice appear gimmicky. However, for first-timers planning to enter the market or those hoping to improve their results, DePorre's advice will be a welcome guide. (Nov.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review
As seen on Fox Business News, Fox Business Network's "Happy Hour" and TheStreet.com TV with Jim Cramer.

From the Back Cover

Profit from Your Unique Advantages as a Small Investor--Speed and Flexibility!

 

“The book you are holding is, hands-down, one of the most original and insightful books I have ever read when it comes to teaching you, the individual investor, not only why you have the ability to beat the Whales of Wall Street, but also how you can do it.

--from the foreword by James J. Cramer, CNBC'sMad Moneyand TheStreet.com

 

“Even investors who concentrate on fundamentals can benefit from Jim DePorre's Shark approach to investing. At the very least they will know why, for a time, they can get the facts right but the stock wrong.

--Herb Greenberg, senior columnist, MarketWatch.com

 

“There are very few traders who have RevShark's intuitive feel for the market. I especially appreciate Rev's unique ability to recognize and utilize the distinct advantages of being a smaller, individual investor versus the less agile large institutions.

--Barry Ritholtz, Chief Investment Officer, Ritholtz Capital Partners

 

As an individual investor, you can swim circles around the “whales of Wall Street…by investing like a shark! In this book, James “RevShark DePorre reveals how to maximize your powerful and unique advantages as a small investor:speed and flexibility. You'll develop a completely new way of looking at the stock market, learn when to attack, how to move aggressively, how to stay flexible…and when to swim away in the face of danger. You'll learn why “buy and hold is today's riskiest strategy…and exactly what to do instead. In short, you'll learn the same disciplined investment techniques that helped DePorre build a tiny nest egg into a huge fortune and transformed his life.

 

If you read TheStreet.com, RealMoney.com, or SharkInvesting.com, you already know DePorre and his inspiring personal story of how he lost his hearing, career, and marriage…turned to online investing out of desperation…and succeeded beyond his wildest dreams. Now, in this fast-paced, insightful, and entertaining book, DePorre shows howyou can do it, too.

 

How to invest like a shark…

  • Stay in motion, trolling for your “next meal
    Stalk your prey patiently, relentlessly, and without emotion
  • Move fast when there's blood in the water
    Know when to strike
  • Know when to swim away
    Sell when you sense danger
  • Feed on the frenzied crowd
    Profit from others' fear, despair, stupidity, and greed
  • Use all your unique advantages and strengths
    Leverage small caps, technical analysis, and the tremendous power of cash
  • Invest with the shark's attitude
    Be active, adaptive--and control your own destiny
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For when you really have to get your point across…          
 
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Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill.
 
The time-tested secrets this book discloses include Cicero’s three-step strategy for moving an audience to action—as well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished. But it’s also replete with contemporary techniques such as politicians’ use of “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges—including The Yoda Technique, The Belushi Paradigm, and The Eddie Haskell Ploy.

Whether you’re an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of today’s most popular language mavens, it’s warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way.

  • Sales Rank: #1093 in Books
  • Brand: Brand: Three Rivers Press
  • Published on: 2013-08-06
  • Released on: 2013-08-06
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.20" h x .90" w x 6.20" l, .99 pounds
  • Binding: Paperback
  • 432 pages
Features
  • Completed Homework
  • Great Book
  • A+ Quality

About the Author
JAY HEINRICHS spent 25 years as a journalist and publishing executive before becoming a fulltime advocate for the lost art of rhetoric. Since then he’s taught persuasion to Fortune 500 companies, Ivy League universities, NASA, and the Pentagon. He is also the author of Word Hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever.

Most helpful customer reviews

67 of 71 people found the following review helpful.
Aristotle. Cicero. Jay Heinrichs? The Best Just Got Better!
By David Dapron
2,500 years ago Aristotle taught us that Rhetoric is the art of finding in any circumstance the available means of persuasion. 6 years ago, with the release of the original version of Thank You For Arguing, Jay Heinrichs introduced me to this largely forgotten art and it made me stronger in my career as a sales rep and in my marriage. Today, Jay released this book with even more up to date examples of rhetoric in use today by some of our most persuasive speakers from Homer Simpson to President Obama.
The Art of Rheortic, or being able to argue instead of fight, of finding the advantageous or persuading others to agree with us is perhaps one of the most important and overlooked skills in our country today. I've yet to find a book on this topic that is more fun to read (anyone who has attempted Aristotle knows its more rewarding than fun and easy to read). Jay is a master at teaching an ancient art in a modern way with humorous examples that are relevant to the world we live in today.
If you have the first version and are asking yourself rather or not the new version is worth the cash, the answer is definitely yes! The new chapters on apologizing and Obama are worth the money alone! Jay has also used updated examples and perhaps coolest of all, he has added an argument lab to practice what you have learned.
Bottom line (literally) this is one of the most important books I've read! Buy it and Thank You for Arguing!

50 of 53 people found the following review helpful.
A wild fun romp through the art of persuasion - recommended for everyone
By J. P. Johnson
In a previous life I was an academic, where my training was as a classicist and student of ancient rhetoric, particularly in the speeches of Cicero and Demosthenes. My hobbies make me an avid follower of political rhetoric and debates. My professional life places me as a practitioner of modern business rhetoric, where I help a leading professional services firm to tailor our messages for prospective clients and win new business. Wearing all three hats at once, let me confess: Jay Heinrichs has written the book I wished I had been able to write before him. For several years, I have recommended it constantly, to friends, to employees, to colleagues in business, and to students visiting from my alma mater. _Thank You For Arguing_ is without doubt the most accessible introduction to millenia's worth of accumulated wisdom about persuasion. What's more, it's wildly entertaining. Jay writes with an engaging voice, self-deprecating humor, clear examples, modern and ancient parallels, and practical tips. For those of us who are green with envy about what Jay achieved, the news gets worse. There was always the chance that the 1st edition would age, its examples become stale, its few soft spots remain unaddressed (aliquando bonus dormitat Homerus), the book fall from use, and something newer and better would be required. But now Jay has written a 2nd edition, a substantial revision that addresses comments and corrections from readers and rhetoricians through the years, updates cultural and political examples, covers further topics not found in the first edition, and most significantly, provides an "argument lab" (in the Appendix and in an online tool) that lets you practice and play with the concepts in the book. So, for a good long time to come, _Thank You for Arguing_ should be the standard. It belongs on the bookshelf of every student in a university rhetoric survey course, every speechwriter and political strategist, and every business writer and salesperson. Buy it, give it to your kids, your representatives, your marketing team, your preacher - anyone who cares about convincing other human beings. Envy aside, congratulations to Jay on a fantastic 2nd edition! It's well worth every cent.

88 of 99 people found the following review helpful.
Using as a Homeschool Text
By Amazon Customer
A few years back I discovered Jay Heinrichs through an online article. After reading the article, I quickly purchased the Kindle version of the original "Thank You for Arguing."

The original was thoroughly entertaining, and I learned so much from it that I decided we needed to include rhetoric and logic in our high school homeschool curriculum. This summer I purchased a logic curriculum designed for homeschoolers, but was highly disappointed with it. It was so terrible, in fact, I couldn't even bring myself to resell it or give it away. I was tempted to burn it lest someone else get their hands on it.

At this point I decided to return to the book which inspired this addition to our homeschool curriculum and was pleasantly surprised to learn that there was a new edition filled with new chapters, more examples, and an "Argument Lab" where you can practice what you've learned - perfect for homeschoolers!

I got a physical copy of the book this time and was excited to learn that there is a complimentary website (arguelab.com) where there are online quizzes and additional resources for educators. This book is an excellent addition to any homeschool library.

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Kamis, 17 Oktober 2013

[T548.Ebook] Ebook Free Why You Cannot Die!, by Lao Russell

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Why You Cannot Die!, by Lao Russell

That the body is not the person, that the sensed world is not the sum total of reality, that the brain is not the mind, and that the nature of life is cyclic are themes of Why You Cannot Die!

Lao Russell invites “those who are searching into the unknown” to enter with her into “a step-by-step process of thinking together, reasoning together and meditating together in order that the answers to all your questions may reach your very soul."

"All thinking people recognize, and believe in, the principle of growth. With their own eyes they see things grow. They do not need to be convinced. All things which grow also disappear for a while. When human consciousness develops the ability to comprehend that rest periods between actions are not death, then death will have been conquered by knowledge and those who thus comprehend will know that there is no death." —Lao Russell

Part I: Man—The Supreme Mystery; The Identity of Man; Desires of the Body and Desires of the Soul; Desire, Instinct and Sensation; Sensing, Thinking, Reasoning, Knowing; Consciousness, Sense-Thinking and Reasoning; Life Alone Is, There is No Death; Life, Rest and the Resurrection.

Part II: Reality: Oneness, Spirit, Heaven; The Soul of Man Scientifically Defined; God’s Sole Reason for Creating Man; The Meaning of Oneness; Reincarnation—Nature’s Basic Principle.

Part III: The Spiritual Half of Creation; Prayer and Meditation; The Genius; The Cosmic Conscious Illuminate; Christ Consciousness; The First Christ Conscious Messenger.; An Afterword; Author’s Letter to the Reader; There Is No Death, from The Divine Iliad.

  • Sales Rank: #693858 in eBooks
  • Published on: 2011-12-05
  • Released on: 2011-12-05
  • Format: Kindle eBook

Most helpful customer reviews

4 of 4 people found the following review helpful.
A Wonderful Book
By Robeert E. Shuler
I have had an "itch" to learn who I am for over 40 years. That desire has led me to the teachings of The Russell's. I've had to go slow in my reading of their books in order to stay in balance. But the answers keep coming. Thank you Lao!

3 of 3 people found the following review helpful.
Read this book!
By G. S. Bruland
I've read this book once. And I'll read it again and again. The depth of information is this book is huge, and because of that you'll probably have to meditate a lot one what is presented in order to grasp it. If you should only have a few books in your shelf I would recommend this one along with many of the other writings by Lao and Walter Russell. A god thing is that you can read many many times, and each time you'll find new depths of information that touches you.

2 of 2 people found the following review helpful.
Classic
By Elmore
Lao Russell is speaking very much in the voice of her husband, Walter Russell here in this volume, which to me, is its only flaw. Great wisdom and insights.

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Rabu, 16 Oktober 2013

[W137.Ebook] Ebook Download Training Mark, by Colin Milton

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Training Mark, by Colin Milton

Laura and Mark have been married for several years and are still much in love with one another. However, one evening Laura discovers another level to Mark's personality. Although she's always known of his submissive nature, she is more than pleasantly surprised when he willingly accepts her Domestic Discipline principles which lead him steadily towards the lifestyle of a toddler.

  • Sales Rank: #3765489 in Books
  • Published on: 2011-01-13
  • Original language: English
  • Dimensions: 9.00" h x .23" w x 6.00" l,
  • Binding: Paperback
  • 92 pages

Most helpful customer reviews

1 of 1 people found the following review helpful.
Colin Milton only occasionally writes a good novel -- this is one of them.
By A Customer
Be careful what you buy from Colin Milton. Most of his Adult Baby stories -- and they are all Adult Baby stories -- are boring and insipid. He has certainly written a bunch of them. You will see other reviews from other reviewers that support the reality of this sad state of affairs with Milton. But when Colin combines Adult Baby with clear-cut female dominance, you can get a five star book like this one. In both straight-forward slavery to a female dominant with domestic discipline -- and in being made a disciplined and shamed adult baby for a "mummy" -- there is much in common: regressive sexuality, loss of control, tease and denial, spanking, indulgence of the enslaved or babied male in the charms of the Mistress or "Mummy," especially the breasts, of course. In-other-words, worship of the dominant female or worship of the "mummy." There is the intimacy of the dominant wife's, or mummy's, use and abuse of the male's naked body and especially the erogenous parts of the body. Then there is humiliation -- again both for the male baby and the sissy male slave. And what is a sissy if not much of a baby? Whether made to dress as a baby in diapers and plastic panties, or whether dressed in woman's panties the shame, the dynamics, are much the same. Dominance of the woman? Well, if anything it is more extreme for the infantilized male slave. However Colin's "mummies" tend -- and this is logical -- to be less cruel than the dominant wife sissifying her slave. (He would do well to amp up the cruelty a bit.)
The other five star Colin Milton book is "The Good Husband Programme." In the majority of Milton's books there is the making of the baby but without dominance, and where is the sexual dynamic in that? Entirely too tame. Actually Colin Milton understands this, because he has priced his dominance/submission adult baby stories much higher than his other stories. Apparently he knows when he has written a good one.
As to the dynamics of the dominated male baby a case can be made that the mummy is an archetypal, a larger-than-life female dominant if you buy Sigmund Freud's idea that men are overshadowed all their life by subconscious recollections of the powerful, goddess-like woman who nurtured, disciplined and dominated them as babies and toddlers -- the biological mother. So you guys that find adult baby stories disgusting you might want to reconsider the powerful mythology of your own childhood. Get it -- no one will know you are reading an adult baby story.

1 of 1 people found the following review helpful.
If you love ABDL stories, buy this!
By ME
A well written ABDL story, it was enjoyable to read but could have used a tad more editing. I would recommend this if you enjoy reading diaper erotica and themes surrounding domination and submission!

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Selasa, 08 Oktober 2013

[Y696.Ebook] Download PDF The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands, by Jean-Noël Kapferer, Vincent Bastien

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Luxury is in fashion and is now to be found in almost every retail, manufacturing and service sector. New terms like "mass-luxury," "new luxury" and "hyper luxury" attempt to qualify luxury, causing confusion today about what really makes a luxury product, a luxury brand or a luxury company. 

Luxury experts Jean-Noel Kapferer and Vincent Bastien provide the first rigorous blueprint for effectively managing luxury brands and companies at the highest level. The new edition of The Luxury Strategy includes more information about digital strategy, globalization, sustainable development and why luxury brands are resilient to recessions. It analyzes in depth the essence of luxury, highlights its managerial implications and rationalizes the highly original methods – often very far from the usual marketing strategies – used to transform small family businesses such as Ferrari, BMW, Louis Vuitton, Cartier, Chanel, Armani or Ralph Lauren into worldwide successes. 

The Luxury Strategy rationalizes those business models which have achieved profitability, while sustaining the luxury status of their brands, and sets out the counter-intuitive rules for successfully marketing luxury goods and services.

  • Sales Rank: #59646 in Books
  • Brand: Brand: Kogan Page
  • Published on: 2012-10-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x 1.30" w x 6.00" l, 1.81 pounds
  • Binding: Hardcover
  • 408 pages
Features
  • Used Book in Good Condition

Review

"This well-written, comprehensive volume on managing luxury products is a blueprint for successfully navigating what many marketers have found to be a treacherous path.  ...Abundant examples enhance the text.  All components of the marketing mix are explored in terms of how they should be applied to luxury brands ...Summing Up: Highly recommended.  Practitioners, students at all levels, general readers, and researchers." --CHOICE

Praise for the previous edition:

"[A]ctionable information and advice. If you market luxury products, or want to, The Luxury Strategy should be on your bookshelf." --Roger Dooley, Neurosciencemarketing.com

"[H]ighly recommended for any basic business collection" --Midwest Book Review "[A] very intriguing book that can generate passionate discussions...an original and competent point of view on luxury marketing." --Branduniq

Marketing professionals, brand managers, CEOs, business students

About the Author

Jean-Noël Kapferer is an expert on brand management. His book The New Strategic Brand Management is a key reference work for MBA programs worldwide.  He holds the Pernod-Ricard Chair on Prestige and Luxury Management at HEC Paris.  Also a consultant, he is a member of the board of a major luxury brand, and he frequently gives executive seminars on luxury in China, the US, Japan, Korea and India.

Vincent Bastien is one of the most experienced senior managers in the luxury business.  Formerly MD of Louis Vuitton Malletier and CEO of Yves Saint Laurent Parfums, he has held senior posts at some of the world's most respected luxury brands.  He is now Affiliate Professor at HEC Paris, where he teaches Strategy in Luxury.

Most helpful customer reviews

15 of 15 people found the following review helpful.
Excellent treaty on luxury management
By Manuel
I'm a profane in luxury brand management but have interest on learning about it. It provides a theoretical but clear guide about the rules by which this industry works, includind brand stretching, risk management, luxury VS premium, pricing, distribution, communication, internal management, etc. It formulates rules that before were just implicit. I give it 4 stars instead of 5 for 3 reasons: 1) the overuse of Louis Vuitton as an example. 2) The habit of adding bits and shades to the definition of "luxury" all along the book instead of doing it on a single chapter (though i admit it's a complex concept) and 3) using debatable statements such as classifying BMW as a proper luxury brand but not Mercedes-Benz, even though it's obvious they are direct competitors. Apart from these minor details, a great book nonetheless.

25 of 28 people found the following review helpful.
Exzellent book on luxury marketing but kindle version is low quality
By Pascal
I downloaded the book three days ago. This is certainly an outstanding book on luxury and according marketing strategies. However the Kindle-version has terrible flaws, no table of content and no internal references. Also the first chapter (anti-laws of luxury marketing) lacks completely.

3 of 3 people found the following review helpful.
Very good book for classroom and for practice!
By snowbird
I have used this book in the classroom as the primary 'text' as well as recommended this book for use in business real-world practice. It is very good for either purpose. The students enjoyed the 'text' as it is comprehensive, easy-to-read for the international student who is ESL, and provocative in thought as it challenges the reader to think outside the typical marketing 4P's structure. For practice, it provides enough theory to answer the 'why' while giving good examples that provide the application. I will - and am - definitely using this book again as well as continuing to recommend it. I have looked at a number of books that could be used in a classroom setting and this one is, by far, the best. This book is a keeper that will stay on a marketer's shelf - for future reference - for a long time.

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Senin, 07 Oktober 2013

[Z796.Ebook] Download Invincible Louisa, by Cornelia Meigs

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Invincible Louisa, by Cornelia Meigs

Invincible Louisa, by Cornelia Meigs



Invincible Louisa, by Cornelia Meigs

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Invincible Louisa, by Cornelia Meigs

Most people know that Louisa May Alcott based the characters in Little Women on her own parents, her sisters, and herself.

Meg, Jo, Beth, and Amy, the four famous March sisters in Little Women, were more than just storybook characters. The author, Louisa May Alcott, based that book on her own loving family — her parents and her sisters, Anna, Elizabeth, and May.

Bronson Alcott’s mother taught him to write on their kitchen floor. Determined to make a life for himself, Bronson set out to find an educational institution where he could teach.

Through his endeavours, Bronson met his future wife, Abba May. Once married, they moved to Germantown — the start of their many moves.

His four daughters, Anna, Louisa, Elizabeth and May, were his pride and joy. Louisa was the most daring of all of them. From an early life, Louisa was always getting into trouble and loved the outdoors.

This fierce determination of Louisa’s — to embark upon the unknown — was a trait she carried through to adulthood. Growing up in a household full of love and joy helped bridge the upheaval everytime they moved. They were poor, but happy.

As Louisa grew, she started to understand the difficulties her parents had faced, and continued to face. Determined to help her parents, Louisa set out on a number of employment opportunities — teaching, sewing, nursing, writing — bringing in meagre wages, however hard she tried.

Through a turn of fate, her short stories and letters brought her to the attention of publishers. A particularly cunning publisher, Mr Thomas Niles, urged Louisa to write a book for girls. Louisa wrote about her own mother and sisters. Little Women became a sensational hit around the world.

From the proceeds, Louisa was able to provide her family with the desperately needed stable income — her one aim in life. She gave her family everything they ever wanted or needed.

She finally had fame and affection — something that was seldom earned.

In this book, Cornelia Meigs tells us the full story of the Alcott (March) family. An unbelievable story of a brave, loving family, even more wonderful than Little Women.

Cornelia Meigs (1844 – 1973) was an American writer. She wrote both fiction and biographies for children. She was also a teacher of English and writing. Meigs began writing children’s books while she was a teacher. During World War II, she spent a year in the War Department. Meigs won the Newbery Medal for the biography of Louisa May Alcott, Invincible Louisa.

Endeavour Press is the UK's leading independent digital publisher. For more information on our titles please sign up to our newsletter at www.endeavourpress.com. Each week you will receive updates on free and discounted ebooks. Follow us on Twitter: @EndeavourPress and on Facebook via http://on.fb.me/1HweQV7. We are always interested in hearing from our readers. Endeavour Press believes that the future is now.

  • Sales Rank: #7253 in eBooks
  • Published on: 2016-01-08
  • Released on: 2016-01-08
  • Format: Kindle eBook

Most helpful customer reviews

36 of 37 people found the following review helpful.
A Classic
By A 10-year old reader
I think that Invincible Louisa is a wonderful, well written book. No offence meant to the other reviewers of this book, but I think that Invincible Louisa did not drag along slowly at all. It is a wonderful book for 11, 12, and 13 year olds, or 10 year olds who are advanced in reading. However, to like this book, you have to like Little Women, or any other of Louisa's books. If you like books about American History, around the time of the Civil War, you will also probably like this book. It is a vivid account of Louisa May Alcott and her faimly's life. It tells how they struggled through poverty and other hardships that would have destroyed any other faimly's life.

25 of 25 people found the following review helpful.
Still a Classic 33 Years Later!
By Ruth Z. Deming
The mark of a superb biography, as is this 1934 Newbery Awardwinner, is that it details the momentous events of the times, along with the tale of the heroine, Louisa May Alcott (1832-1888). The author immerses us in gorgeous poetic language, and plenty of important vocabulary words for the young adult reader. Within these 246 pages we find the origins of the famous characters of Alcott's "Little Women" and "Little Men," a necessity in a biography, and retrace Alcott's steps through her birth in the Germantown area of Philadelphia, through her family's poverty-stricken years in Boston. Alcott realizes her ne'er do-well brilliant father, Bronson, is a dreamer and not a realist; yet his prophetic ideas on education later took hold.

The mid-1800s were a pivotal time in American history, the era of the Abolitionists, the Underground Railway, The Civil War and of Idealist Philosophies such as the Shaker religion and the Transcendental Movement with contemporaries such as Emily Dickinson, Thoreau and Emerson. The Alcott Family breaks bread with the latter great men, and indeed, her early mentor Emerson tells Louisa, "Your father might have talked with Plato."

She is much like her father. Impulsively, she travels at age 30 to Washington, DC, to become a nurse to the wounded Northerners in the Civil War. Hopelessness & disorganization is rife in the make-shift hospital, reminiscent of today's stalled attempts to rebuild New Orleans: "One soldier, with such a bad heart that he should never have been taken into the army... was given heavy trays to carry... When [such injustices] were practiced in her ward, Louisa had a simple remedy. She herself lifted and carried and got down on her knees to scrub the floor."

Alcott's tenacity, devotion to family, love of learning and of writing, make her an ideal heroine for today's Little Women. Recommended for curious readers from age 10 to 100.

14 of 15 people found the following review helpful.
What a great book!
By Susan Jasmann
This book brings to life the incredible story of Louisa May Alcott the author of many books the one best known was Little Women, which launched her career as an author. It is beautifully written and gives great insight as to how difficult life was in that era. Well worth your time.

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Jumat, 04 Oktober 2013

[F390.Ebook] Get Free Ebook Ham on Rye: A Novel, by Charles Bukowski

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Ham on Rye: A Novel, by Charles Bukowski

Ham on Rye: A Novel, by Charles Bukowski



Ham on Rye: A Novel, by Charles Bukowski

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Ham on Rye: A Novel, by Charles Bukowski

In what is widely hailed as the best of his many novels, Charles Bukowski details the long, lonely years of his own hardscrabble youth in the raw voice of alter ego Henry Chinaski. From a harrowingly cheerless childhood in Germany through acne-riddled high school years and his adolescent discoveries of alcohol, woman, and the Los Angeles Public Library's collection of D.H. Lawrence, Ham on Rye offers a crude, brutal, and savagely funny portrait of an outcast's coming-of-age during the desperate days of the Great Depression.

  • Sales Rank: #9542 in Books
  • Published on: 2014-07-29
  • Released on: 2007-02-27
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.00" h x .65" w x 5.31" l, .24 pounds
  • Binding: Paperback
  • 288 pages

Review
'Very funny, very sad, and despite its self-congratulatory tone, honest in most of the right places. In many ways, Bukowski may have been the perfect writer to describe post-war southern California - a land of wide, flat spaces with nothing worth seeing, so you might as well vanish into yourself. In an age of conformity, Bukowski wrote about the people nobody wanted to be: the ugly, the selfish, the lonely, the mad.' - The Observer

About the Author

Charles Bukowski is one of America’s best-known contemporary writers of poetry and prose and, many would claim, its most influential and imitated poet. He was born in 1920 in Andernach, Germany, to an American soldier father and a German mother, and brought to the United States at the age of two. He was raised in Los Angeles and lived there for over fifty years. He died in San Pedro, California, on March 9, 1994, at the age of seventy-three, shortly after completing his last novel, Pulp.

Most helpful customer reviews

0 of 0 people found the following review helpful.
The Birth of Bukowski
By JAK
HAM ON RYE is a slight , entertaining novel that is often funny.It is served up as a slice of autobiography but I'd take that with a huge grain of salt.It's quite hard to believe some of the events depicted.It covers Bukowski's alter ego from childhood through age 21.I'd say the later part of the book dealing with him after he graduates from high school is far and away the most interesting part of the book. Here we see the Bukowski we have come to know , if not love.

One aspect of the novel that is worth attention is the world it depicts.The book is set in Los Angeles between approximately 1923 and 1941.You wouldn't know the film industry or more broadly ,the entertainment industry existed.No one here is an actor , would be actor , singer , dancer or screen writer.For that matter , no one is a cop or detective.The people are lower class whites who are often European immigrants or their children who wound up in Los Angeles instead of Cleveland.There are no New York strivers,Mid west farmers daughters or Okies.You only get one glimpse of the rich , near the end of the book.This isn't the LA of Beverly Hills.It's ham on rye country.In other words , it's Los Angeles as you usually don't see it in fiction or movies , especially those covering the time period of the book.

1 of 1 people found the following review helpful.
A little too gloomy for me
By FayBot
This book is an interesting take on an autobiography. Mr Bukowski shares his youth as though it's happening to someone else, specifically Henry Chinaski. The writing is blunt - you won't find any SAT-style words in this book.

The book starts with Henry's first memory at age 3. There are a few key memories in the following years of Henry's life, but the story doesn't really start until the 3rd grade. The Great Depression shaped his childhood into something greatly depressing. I kept hoping something fortuitous would happen to Henry. Because Henry is basically fictitious, I wanted resolution to some if not all his problems. I wanted him to get a girl. I wanted him to get justice from his father. I wanted him to become a great athlete. But most of all I wanted him to be happy and successful.

As Henry grew older and I came to realize no happy ending was in store for him, I became disgusted by his behavior. I did not approve of violence and alcohol as resolution to problems.

5th grade Henry was my favorite. Specifically his interpretation of President Hoover's visit to Los Angeles. The English teacher wanted everyone to attend the president's visit and write an essay on it. I believe that Henry would've gone if he had been allowed. Instead he wrote an essay about an imagined visit and it was so glorious that the teacher read it to the class. His description of the motorcade, the President catering to the crowd, and the band playing patriotic and upbeat music was simply marvelous. Even at this young age, Henry becomes drunk on his own words. His violent streak also started to bud as he observes one kid looking as though Henry punched him in the face.

I found Henry's journey into adulthood fascinating. As disgusted as I was with his behavior, I just kept reading.

2 of 2 people found the following review helpful.
Disturbing but recognize quality
By Penny L. Lew
I wish the star rating were different, because I did NOT LIKE this book, but I recognize that it was a great book. And it was a terrible book. The only remotely likable character in the book was the nurse who drained the pus from Henry's boils. Each of the others were awful, mean, frighteningly odd, or otherwise the sort of people you'd (or at least I'd) rather not have the occasion to meet.

Henry likes no one, picks fights with nearly everyone, and drinks to oblivion whenever he has the means. His acquaintances sexually satisfy a dog, pee in a family's milk bottle, and beat each other bloody. His parents are neglectful at the best and abusive at the worst. It's a terrible existence, and it appears to be autobiographical.

I appreciated this book because it exposed me to a way of life I know nothing about, but the truth is, I was fairly content in my ignorance. I wish there were no experiences like those described, and lived, by Burkowski.

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